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About the Role

Account Managers on the Health team lead communications programs for organizations across the healthcare and health innovation landscape. They translate complex topics into compelling, business-relevant narratives, manage multiple client accounts, and oversee strategic communications planning, media relations, executive visibility, and issues management. They also mentor junior team members, contribute to new business development, and advance the agency's reputation.

Responsibilities

Develop and lead proactive media and analyst relations programs for health clients.
Build and maintain relationships with key healthcare, technology, and business journalists and industry analysts.
Identify timely story opportunities tied to healthcare innovation, research developments, policy trends, and breaking news.
Craft compelling story angles and data-driven pitches that drive high-impact coverage.
Leverage digital and social media channels to enhance thought leadership and media amplification.
Measure and report ROI of media and influencer engagement efforts.
Identify opportunities for client executives to participate in thought leadership activities.
Serve as the day-to-day client lead, managing strategic communications programs from planning to results.
Develop PR and thought leadership strategies that strengthen brand reputation and support business goals.
Set measurable goals tied to coverage, awareness, and thought leadership outcomes.
Provide strategic counsel on communications challenges, product launches, healthcare initiatives, and reputation management.
Oversee budgets, team priorities, and deliverables, ensuring quality and efficiency.
Proactively identify new opportunities to expand client relationships and program impact.
Lead client media training sessions and prepare executive spokespeople for interviews and events.
Draft and edit health-focused communications materials, including press releases, bylined articles, briefing documents, and award submissions.
Create compelling content that translates complex healthcare topics into clear, accessible narratives.
Develop and refine pitches that highlight client insights around healthcare trends, research, and industry innovation.
Review and edit team materials to ensure accuracy, clarity, and adherence to Highwire’s high standards.
Communicate professionally, clearly, and proactively with clients and colleagues.
Manage 2+ direct reports, establishing goals, providing feedback, and conducting performance reviews.
Foster a collaborative and inclusive team environment.
Support new business initiatives by researching prospects, contributing to pitch strategy, and presenting to potential clients.
Represent Highwire at healthcare conferences, media events, and networking opportunities.
Model professionalism, enthusiasm, and respect in all interactions.
Contribute to Highwire’s own thought leadership, including writing for our blog or engaging through social channels.
Partner with senior leadership to establish and track quarterly development goals.
Demonstrate initiative in expanding industry knowledge and leadership capabilities.
Stay current on healthcare news, policy developments, and industry trends.
Actively seek learning opportunities through industry events, webinars, and certifications.
Manage workload effectively, meet deadlines consistently, and communicate progress proactively.
Participate in Highwire professional development and mentorship programs.

Requirements

5+ years of PR, communications, or marketing experience in an agency environment (required)
Experience working with healthcare, health technology, digital health, or life sciences clients (required)
Strong understanding of the healthcare landscape and media ecosystem
Established relationships with healthcare, business, and technology media
Proven ability to develop and lead communications strategies that drive visibility and credibility for healthcare brands
Strong writing and storytelling skills, particularly for complex or data-driven topics
Experience managing multiple client accounts, budgets, and teams simultaneously
Track record of mentoring and developing junior team members
Calm and confident under pressure — able to guide clients through complex or sensitive communications situations
Strategic thinker with a proactive, collaborative, and solutions-oriented mindset

Skills

Strategic communications planning
Media relations
Executive visibility
Issues management
Digital health
Healthcare technology
Patient care innovation
Health systems
Health innovation
Storytelling
Writing
Pitching
Budget management
Team leadership
Mentoring

Location

New York, NY (Hybrid)
San Francisco, CA (Hybrid)
Remote (California)
Remote (Colorado)
Remote (Connecticut)
Remote (Florida)
Remote (Georgia)
Remote (Illinois)
Remote (Iowa)
Remote (Kansas)
Remote (Maryland)
Remote (Massachusetts)
Remote (Michigan)
Remote (New Hampshire)
Remote (New Jersey)
Remote (New York)
Remote (North Carolina)
Remote (Ohio)
Remote (Oregon)
Remote (Pennsylvania)
Remote (Rhode Island)
Remote (South Carolina)
Remote (Tennessee)
Remote (Texas)
Remote (Utah)
Remote (Virginia)
Remote (Washington)
Remote (Washington, D.C.)

Work Type

Hybrid
Remote

Experience Level

5+ years of PR, communications, or marketing experience in an agency environment

Salary/Compensations

$80,000 to $105,000

Benefits

Medical coverage
Dental coverage
Vision coverage
401(k) matching
Generous paid time off
Extended summer and winter breaks
Early log-off on Fridays
FSA options
Paid parental leave
Commuter benefits
Annual Growth Mindset stipend
Monthly technology reimbursement
Wellness benefit program
501c3 donation matching program
Mentorship and ongoing professional development opportunities
Monthly recognition and team celebrations
Employee referral and new business referral bonuses
Quarterly Highwire events and team gatherings
Dog-friendly office environment

About the Company

Highwire is a strategic marketing communications agency at the intersection of innovation and industry.
We partner with ambitious companies and established brands to navigate complexity, lead markets, and grow with purpose.
We have integrated expertise in strategic marketing and communications, corporate reputation, creative, and insights.
We cut through the noise to deliver bold ideas and measurable impact across B2B technology, healthcare, cybersecurity, energy, professional and financial services, and more.
Highwire believes that storytelling fuels transformation and that the most impactful stories represent all voices and perspectives.
We foster an inclusive environment where everyone can feel safe, celebrated and worthy.
Our people-first culture is driven by four core values: Team Empowerment, Growth Mindset, Inclusion Always, Fierce Distinction.
We are looking for individuals with big ideas, strong opinions, and the energy to bring them to life.
We offer a supportive, inclusive, and collaborative workplace where you can grow and do your best work.

Equal Opportunity

As a values-driven agency, we foster an inclusive environment where everyone—regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities–can feel safe, celebrated and worthy.
We ensure that every Highwire Walker has the requisite support to soar in their careers.
Our commitment to diversity, inclusion and belonging is foundational and embedded in our business and culture.
We aspire to change our industry and build a better future for all.