About the Role
Our client is a fast-scaling, remote performance marketing agency seeking a Growth Marketer to manage the full performance marketing loop, including data analysis, creative direction, Meta campaign management, and client communication. This role requires proactive engagement and a data-driven approach to creative strategy.
Responsibilities
- Research audience motivations, objections, and purchasing triggers using various sources like Reddit, reviews, competitor ads, and social listening.
- Write direct-response copy, including hooks, scripts, and body copy for static, video, and UGC formats.
- Direct creative production and stay updated on TikTok and Instagram trends.
- Build, launch, and optimize Meta ad campaigns, including targeting, budget, and structure.
- Analyze campaign performance to identify changes, reasons, and next steps.
- Interpret key metrics (CPM, CTR, CVR, CPA/CPL) and link them to creative decisions.
- Translate data into clear insights for clients, explaining performance, implications, and future actions.
- Lead client calls confidently and foster strong relationships through proactive communication.
Requirements
- Proven hands-on Meta Ads experience with full execution ownership.
- Strong direct-response copywriting skills, including hooks, benefits, CTAs, and positioning.
- High agency demonstrated by driving projects forward and handling roadblocks independently.
- Comfortable owning client relationships and leading strategy discussions.
- Strong written and spoken English proficiency.
- Demonstrated remote-work discipline.
Skills
- Meta Ads Management
- Direct-response copywriting
- Creative strategy
- Data analysis
- Client relationship management
- Performance marketing
- TikTok trends
- Instagram trends
- Slack
- Notion
- Google Drive
Location
- Fully remote
Work Type
- Remote
- Full-time
Experience Level
- Mid-level
Salary/Compensations
- Competitive base + performance-based incentives
About the Company
- Fast-scaling, remote performance marketing agency.
- Works with major names in the creator economy.
- Believes performance is creative-driven.
