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About the Role
The Interactive Advertising Bureau (IAB) is seeking a Director, AI to lead the operationalization of AI strategy across the advertising ecosystem. This role focuses on executing frameworks, managing cross-industry collaboration, and supporting the strategic development of AI governance, transparency, and use case guidance for the advertising industry. The position is ideal for someone who can translate strategic vision into operational execution, manage complex stakeholder relationships, and deliver high-quality work products that advance industry adoption of responsible AI practices.
Responsibilities
- Execute the AI Strategic Roadmap, partnering with the VP to identify high-impact opportunities and emerging AI trends.
- Support the integration of AI strategy across various categories including Commerce, Video, Audio, Creator, Gaming, Education & Measurement.
- Lead and facilitate AI working groups, committees, and task forces with diverse industry participants.
- Support the VP in managing the AI Committee, including member engagement and content development.
- Support AI Board programming for senior leaders.
- Plan, coordinate, and execute workshops, roundtables, webinars, and industry sessions.
- Author or co-author thought leadership content such as frameworks, best practices, playbooks, and whitepapers.
- Conduct research and analysis to inform AI frameworks and industry guidance.
- Review other categories’ work products to ensure alignment with AI themes.
- Partner with the Research team on AI-focused studies and data analysis.
- Develop educational content for members on AI adoption, governance, and implementation.
- Support speaking opportunities and industry representation at conferences and events.
- Oversee multi-stakeholder project workflows, ensuring clarity, momentum, and on-time delivery.
- Work cross-functionally with project management, Marketing, and Events to operationalize AI initiatives.
- Maintain project documentation, member feedback loops, and progress tracking.
- Coordinate AI content integration into major organizational events.
Requirements
- 6+ years of experience in AI strategy, marketing technology, digital advertising, or adjacent fields.
- Experience with AI implementation, strategy, or product development strongly preferred.
- Strong AI fluency, including generative AI, machine learning applications, and responsible AI practices.
- Analytical and strategic thinking to translate complex AI concepts into actionable guidance.
- Excellent project management skills with the ability to manage multiple stakeholders, deadlines, and deliverables.
- Exceptional written and verbal communication skills, with comfort presenting to senior executives and facilitating group discussions.
- Collaborative and diplomatic approach to build consensus among diverse stakeholders.
- Detail-oriented with strategic thinking capabilities.
- Self-starter comfortable working independently in a fast-paced environment.
- Ability to work effectively with cross-functional teams.
Skills
- AI Strategy
- Marketing Technology
- Digital Advertising
- AI Implementation
- AI Strategy
- AI Product Development
- Generative AI
- Machine Learning Applications
- Responsible AI Practices
- Analytical Skills
- Strategic Thinking
- Project Management
- Stakeholder Management
- Communication Skills
- Presentation Skills
- Facilitation Skills
- Consensus Building
- Detail Orientation
- Independent Work
- Cross-functional Collaboration
- Framework Development
- Best Practices Development
- Industry Standards Development
- AI Governance
- AI Ethics
- AI Transparency
- Regulatory Compliance
- Public Speaking
- Thought Leadership Publication
Location
- New York City
Work Type
- Full-time
Experience Level
- Director
- 6+ years of experience
Benefits
- Team collaboration and working with industry experts.
- Opportunity to work with innovative and interesting people.
- A culture that values purposeful, strategic, and mindful decisions.
- A team that embraces the 'everybody sweeps' mentality, sweating the details.
- A culture that leads the future together with an action mindset.
- Encouragement of curiosity, risk-taking, learning by doing, and rewarding future thinking.
- Inclusion of all voices, embracing healthy debate and passionate discourse.
- A drive to tackle complex challenges and continuously improve.
About the Company
- The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy.
- IAB's membership comprises more than 700 leading media companies, brands, agencies, and technology firms.
- The trade group fields critical research on interactive advertising and educates on the importance of digital marketing.
- In affiliation with the IAB Tech Lab, IAB develops technical standards and solutions.
- IAB is committed to professional development and elevating the knowledge, skills, expertise, and collaboration of the workforce across the industry.
- Through its public policy office, IAB advocates for its members and promotes the value of the interactive advertising industry to legislators and policymakers.
- Founded in 1996, IAB is headquartered in New York City.
Equal Opportunity
- IAB is a proud equal-opportunity employer.
- We are a drug-free EEO employer committed to a diverse workforce.
- We will consider all qualified candidates regardless of race, color, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, education, political affiliation or veteran status.