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About the Role

Join Moonpig as a CRM & Content Executive, supporting customer engagement across international markets including the US, Ireland, and Australia. This hybrid role blends CRM campaign execution with digital content management, helping deliver seamless, high-performing customer journeys. You’ll build and deliver campaigns, shape on-site experiences, and play a key role in driving conversion and repeat engagement. You’ll be part of our New Markets team, working in an agile way with clear ownership across CRM and content. This role will suit someone with 1–2 years’ experience in CRM or digital content who is looking to grow in a fast-paced, collaborative environment.

Responsibilities

Supporting the execution of CRM strategies across international markets
Building and deploying campaigns across CRM channels including newsletters, triggers, push notifications, and reminders
Assisting in the development and implementation of CRM journeys
Supporting audience segmentation and campaign targeting with the CRM Manager
Owning and executing the content plan across websites and app, ensuring alignment with trade plans and campaign strategy
Managing landing pages and on-site merchandising to ensure optimal product presentation
Creating wireframes and briefing creative assets in collaboration with the design team
Reviewing and optimising customer journeys to improve engagement and conversion
Monitoring campaign performance and supporting reporting, including A/B testing
Conducting competitor research to identify opportunities and improve performance
Collaborating with cross-functional stakeholders to deliver initiatives

Requirements

1–2 years’ experience in CRM, digital content, or e-commerce
Experience using an ESP, CRM platform, or content management system
Ability to analyse data and turn insights into action
Strong attention to detail and pride in delivering high-quality work
Highly organised with the ability to manage multiple priorities
Confidence working cross-functionally to deliver outcomes
Proactive mindset with curiosity and eagerness to learn
Experience working in international markets is a plus
Familiarity with tools such as Canva, Photoshop, or basic HTML is beneficial

Skills

Salesforce Marketing Cloud
Contentful
Canva
Photoshop
Basic HTML

Location

US
Ireland
Australia
London

Work Type

Hybrid
Full-time

Experience Level

1-2 years

Benefits

Competitive Pay & Bonuses
Generous pension plans
Staff discounts
Private healthcare (UK)
Mental health support
Dog-friendly offices (London & NL)
Generous holidays
Hybrid working (1-3 days in office, depending on role/team)
Up to 20 days of international working
Learning allowances
Coaching & development programs

About the Company

We’re the Moonpig Group – home to Moonpig, Greetz, Red Letter Days and Buyagift – and we’re on a mission to make people feel loved, celebrated and remembered.
Our platform makes it easy to create moments that matter – packed with personal touches and delivered with care.
We’re not just about selling cards or gifts – we’re here to spread joy, spark smiles and make every celebration feel extra special.
We have values that guide how we work and support one another, and we’ve built a place where people (and ideas) can truly thrive.
We trust our colleagues to do what’s right and offer flexibility to support a balance between work and life.
Face-to-face office time is an important and expected part of working at Moonpig Group.
We believe regular in-person working supports collaboration, alignment, and effective decision-making.

Equal Opportunity

At Moonpig Group, we’re all about creating a workplace where everyone feels they truly belong.
We celebrate what makes each of us unique, whether that’s our background, how we work best, or what matters most to us.
We’re here to support our people in ways that work for them.
We’re proud to have a number of employee-led groups driving this forward, including our LGBTQ+, Gender Balance, Neurodiversity and EMBRACE (Educating Myself for Better Racial Awareness and Cultural Enrichment) communities, plus our Group-wide EDI committee.
We know that diversity fuels creativity, innovation and connection, and that’s why we’ll keep pushing for progress.
Together, we’re building a culture where everyone feels safe, supported, and free to be their brilliant, authentic selves.
If you have a preferred name, please use it to apply and share your pronouns if you are comfortable to do so😊 - If you have any reasonable adjustment requests throughout the interview process please let us know on your application or speak to the Recruiter.