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About the Role

Own the strategy and execution to transform OWC Jellyfish into a widely recognized industry staple, driving inbound leads to fuel $10M in annual revenue. This role connects post-production teams actively searching for a reliable, easy-to-use shared storage solution with OWC Jellyfish.

Responsibilities

• Own inbound lead growth, tracking, analyzing, and optimizing monthly lead count to achieve 607+ qualified inbound leads annually.
• Consistently create and publish content, including at least 2 case studies and 4 blog posts monthly, quarterly product demo videos, and manage a content calendar focused on customer pain points.
• Expand market reach by placing cross-pollination articles on industry sites, coordinating localized events, and developing targeted advertising and workflow content.
• Improve website conversion rates through targeted messaging, landing page optimization, and a clear customer journey to Marketing Qualified Lead.
• Collaborate cross-functionally with Sales, Marketing, and Web Development to align messaging, accelerate sales cycles, and refine targeting.
• Analyze data to continuously improve campaign performance, audience targeting, and content strategy.
• Achieve +70% inbound lead count within 3 months.
• Achieve +50% website conversion rate within 3 months.
• Reduce sales cycle length to 2–4 weeks within 6 months.

Requirements

• 5+ years in demand generation, content marketing, or growth marketing, ideally in B2B technology or media/creative tools.
• International mindset and experience required, with demonstrated ability to develop and execute campaigns across multiple regions and cultures.
• Understanding of how messaging, buyer behavior, and content strategy vary by market.
• Proven ability to build and execute content programs that generate measurable pipeline.
• Strong understanding of SEO, paid media, and marketing analytics.
• Experience working with sales teams and CRM/marketing automation platforms.
• Familiarity with post-production, video editing, or media production workflows (Bonus).

Skills

• Demand generation
• Content marketing
• Growth marketing
• SEO
• Paid media
• Marketing analytics
• CRM platforms
• Marketing automation platforms
• Campaign development
• Campaign execution
• Content program development
• Content program execution
• International campaign execution
• Messaging adaptation for diverse markets
• Buyer behavior analysis
• Content strategy
• Post-production workflows
• Video editing workflows
• Media production workflows

Location

• IL
• TX
• Remote

Work Type

• Full-Time

Experience Level

• 5+ years in demand generation, content marketing, or growth marketing

Salary/Compensations

• Base pay: 100-120K USD + bonus eligible

Benefits

• Competitive pay
• Generous number of vacation/sick/personal days every year
• Birthday time off
• Comprehensive health benefits
• Vision benefits
• Dental benefits
• Wellness benefits
• 401K
• Life Insurance
• Disability Insurance
• Accident Insurance
• Critical Illness Insurance
• Tuition and Loan Assistance
• Flexibility of hybrid roles
• Ongoing opportunities to learn
• Opportunities to develop new skills
• Support for personal growth

About the Company

• OWC Jellyfish is a high-performance shared storage solution built for post-production teams.
• Mission to become the go-to trusted resource for video editing workflows.
• Empowering customers to discover, implement, and take pride in a solution that solves their real production problems.
• Proven industry leader committed to innovation and delivering the finest computing solutions.
• Leader in sustainability.
• Provides a culture committed to diversity, equity, and inclusion.

Equal Opportunity

• The most successful teams are the most diverse teams, and we pride ourselves on providing a culture that is committed to diversity, equity, and inclusion.