About the Role
Lead market creation and expansion in the Transcatheter Edge-to-Edge Repair (TEER) field, focusing on MitraClip, to maintain and strengthen competitive advantage as a market leader. Collaborate closely with product managers and sales teams to plan and execute marketing initiatives aimed at driving sales and market growth. Support sales activities and contribute to the development and education of new sales members to enhance the overall TEER business.
Responsibilities
- Develop and execute growth strategies for the TEER market within the assigned territory, aligned with franchise strategy.
- Support account strategies at key facilities.
- Build relationships with Key Opinion Leaders (KOLs) and support academic activities.
- Assist in new facility development and case expansion in existing facilities.
- Support standardization of patient referral flows and internal hospital collaboration.
- Collect and analyze market trends and competitor information.
- Propose strategies to maintain competitive advantage.
- Gather field insights and provide feedback to headquarters.
- Localize and execute marketing initiatives.
- Propose improvements for promotional materials and educational content.
- Participate in strategy development based on market needs.
- Provide educational support to new sales representatives in the TEER field.
- Support on-the-job training through sales accompaniment.
- Coach on case understanding, facility penetration, and doctor communication.
- Share best practices and support sales force enhancement.
Requirements
- Bachelor's degree or equivalent general knowledge and social experience.
- Minimum 2 years of marketing or project management experience, OR minimum 4 years of sales experience in the medical industry.
- Innovative thinking and a mindset to challenge new things.
- High communication skills, able to communicate appropriately with different individuals.
- Team-oriented spirit and corresponding actions.
- Interest in the therapeutic area and a proactive learning attitude in all domains.
Skills
- Financial skills
- Market analysis
- Strategic thinking
- Execution ability
- Problem-solving skills
- Communication skills
- Project management
Location
- East Japan (E1, E2 areas)
- West Japan (W1, W2 areas)
Work Type
- Field Marketing
Experience Level
- 2+ years of field marketing experience
- 2+ years of sales training/development experience
- 2+ years of project management experience
Education Level
- Bachelor's degree or equivalent
