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About the Role

Support the execution of paid media campaigns across media platforms, learning how to translate client objectives into smart, effective media strategies. Gain hands-on experience with key platforms, budgets, pacing, audience targeting, optimisation, and reporting, building a strong foundation for a long-term career in media.

Responsibilities

• Learn and apply the fundamentals of paid media activation.
• Support the planning and day-to-day management of digital advertising campaigns across platforms such as Google Ads, Meta Ads Manager, TikTok Ads, and others.
• Assist in audience research, budget management, campaign setup, pacing, and optimisation.
• Monitor campaign performance and contribute to weekly and end-of-campaign reporting.
• Develop analytical skill set by working with data, benchmarks, and performance insights.
• Collaborate with internal teams to ensure campaigns align with broader strategy and client objectives.
• Gain exposure to emerging tools and AI-powered workflows used across the paid media team.

Requirements

• 1+ year of experience executing paid media campaigns in Meta Business Manager, Google Ads, Google Campaign Manager, or similar platforms is a must.
• Strong interest in applying analytics and data to solve real-world marketing challenges.
• Confident working with numbers and proficient in Excel/Google Sheets (pivot tables, v-lookups, etc.).
• Curiosity and enthusiasm for entertainment, culture, tourism, travel, or pop culture is a plus.
• Highly organised, proactive, and eager to learn in a fast-paced environment.

Skills

• Paid media activation
• Digital advertising campaign management
• Google Ads
• Meta Ads Manager
• TikTok Ads
• Audience research
• Budget management
• Campaign setup
• Pacing
• Optimisation
• Performance monitoring
• Reporting
• Data analysis
• Excel
• Google Sheets

Location

• London, UK

Work Type

• Hybrid

Experience Level

• Early-career
• 1+ year

About the Company

• Our London team works with a wide range of clients across entertainment, tourism, culture, and lifestyle brands, delivering data-driven media campaigns that drive real-world impact.

Equal Opportunity

• Allied Global Marketing is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or any other status protected under federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.