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About the Role
The ICO's Communications Department tells the story of the organization's regulatory role, which impacts various aspects of public life from healthcare innovation to social media content and crime reduction. The department aims to help people understand their information rights, build public trust in data usage, and increase awareness of the ICO's benefits, thereby protecting and enhancing its reputation.
Responsibilities
- Lead the successful delivery of the final year of our impactful social media strategy, working closely with Insight and Evaluation (I&E) colleagues to ensure objectives are met, our creative content approach continues to develop, based on insight, and our content pillars for each of our platforms are adhered to.
- Provide overall editorial responsibility for content across the ICO’s digital channels, including our website, owned social media channels and our evolving newsletter offer.
- Lead the digital and creative content team, ensuring the continued high performance and motivation of our highly skilled team, with delivery aligned towards delivering engaging, accurate and timely content, which reflects the ICO’s regulatory priorities.
- Lead and expand the ICO’s reach with segmented audiences on social media, build understanding of those audiences, and deepen engagement with them.
- Working with the Head of Media and News Manager to lead an integrated and collaborative Media Team.
- Drive innovation in the use of technology in communication by leading experimentation and analysis of new platforms, tactics and engagement methods.
- Be a key member of Communication Directorate’s Senior Management Team (SMT), deputising when necessary for the Head of Media.
- Scan and interpret the modern communications landscape to identify risks to ICO’s reputation and service continuity, working closely with other senior managers across the Communications and Public Affairs Directorate to manage and mitigate these risks.
- Working closely with I&E colleagues, lead the analysis of social media channel performance data and audience insight, ensuring that weaknesses are identified early and lessons are learned from users, clients and partners – and that this information is shared across the Directorate, acted on and leads to improvements of the service, adaptation to the changing external environment and growth in our audiences.
- Achieve the best return on investment by managing resources, maximising the use of existing assets and ensuring the highest standards are followed in all procurements.
- Work closely with colleagues in communications to develop their technological skills and promote a digital-first culture, as well as providing expertise on digital opportunities for media handling plans.
- Building close and highly effective working relationships across the organisation and with counterparts in other arms-length bodies and other partner organisations, ensuring delivery of activity is coordinated, and a continuing feedback loop of best-practice among your peers.
- Help develop the ICO’s external identity, including tone of voice through our social media strategy, messaging and content.
Requirements
- Experienced across PR, digital, media and social media.
- Extensive experience of digital and creative content production, marketing and campaigning approaches, including knowledge of social media and online communications design, functionality, information architecture, navigation and SEO.
- Track record of developing and delivering proactive communications strategies, including social media and creative content, that enhance the reputation of an organisation, as part of an integrated national communications service.
- Proven leadership skills and ability to promote a digital-first culture for communications.
- Ability to inspire colleagues to higher levels of innovation and achievement, and to develop their technological skills.
- A passion for and deep knowledge of modern communication methods, digital communication and social media in particular.
- A very high standard and track record in a range of content types including writing, photography, video and working with designers.
- A track record of gaining the confidence of and influencing senior stakeholders at CEO/Secretary of State/Ministerial and Director General level and delivering high quality materials for them at pace.
- Strong analytical skills and the ability to interpret and learn from digital performance data, including a commitment to continual improvement through monitoring and evaluation.
- The ability to work well under pressure and manage multi-level priorities and short deadlines.
- Sharp news sense, excellent judgement, strong political savvy and outstanding communications skills.
- Baseline Personnel Security Standard (BPSS) clearance required.
Skills
- Digital content production
- Creative content production
- Marketing
- Campaigning
- Social media
- Online communications design
- Functionality
- Information architecture
- Navigation
- SEO
- Communications strategies
- Digital-first culture
- Technological skills
- Modern communication methods
- Writing
- Photography
- Video
- Working with designers
- Stakeholder management
- Analytical skills
- Digital performance data analysis
- News sense
- Judgement
- Political savvy
- Communications skills
Location
- Wilmslow
- London
- Edinburgh
- Cardiff
- Belfast
- Manchester city centre (from 28 September 2026)
- Circle Square, Manchester (from 28 September 2026)
Work Type
- Fixed term
- Full time
- Part time
- Hybrid
Experience Level
- Experienced digital comms professional
- Senior Management Team member
Salary/Compensations
- £57,815 - £65,021
- Potential for further progression to £73,211
Benefits
- Pay progression scheme
- Hybrid and flexible working options
- 25 days paid holiday per year, plus privilege and public holidays
- Flexi leave (up to 26 additional days leave per year)
- Pension (employer contribution around 28.9%)
- Online discount scheme
- Health Cash Plan
- Fantastic development opportunities to learn and progress
About the Company
- The ICO’s work affects every single person in the UK. Our regulatory role impacts how healthcare can innovate to help you live longer, how social media firms select the content you see and how police can use technology to reduce crime. We oversee how you can access information about how your taxes are spent, or about how a company is using your data.
- The Information Commissioner’s Office (ICO) is the independent regulator of information rights. In a data-driven world, we provide advice, guidance, and support to organisations enabling compliance with their obligations, as well as protecting individuals and their personal data.
- As an employer, we are passionate about making a positive difference to the lives and careers of our people, and we empower you to be curious, impactful, collaborative and respectful.
Equal Opportunity
- The ICO is committed to promoting and enhancing equality, diversity, and inclusion.
- We are focused on developing a workforce that is representative of the communities we serve and together we are building an inclusive workplace where all of our colleagues have the opportunity to make a real difference.
- We are championing this through our Equality Diversity and Inclusion Board together with a number of staff networks.
- Candidates with a disability who meet the minimum criteria for this vacancy will be invited to interview as part of the ICO’s commitment to the Disability Confident Scheme.
- As part of the ICO’s commitment to our EDI objectives and creating a workplace that represents the communities and societies we serve, we guarantee an interview to candidates who declare they identify as belonging from an ethnic minority background and who meet the minimum criteria for this vacancy.
- If you are disabled or have an impairment and require an alternative application method, please email the HR team at recruitment@ico.org.uk.