About the Role
Account Directors on Highwire’s B2B Technology team lead high-impact, integrated communications programs for fast-growth and enterprise technology brands. They translate complex technology concepts into compelling narratives that drive business results. In this role, Account Directors oversee 4–5 account teams, providing strategic leadership, senior client counsel, and mentorship, while guiding clients on positioning, storytelling, and visibility initiatives. They also play a critical role in agency growth, thought leadership, and developing a collaborative, high-performing team culture.
Responsibilities
- Lead B2B technology clients across enterprise software, AI, cloud, and data infrastructure sectors.
- Develop integrated communications strategies that drive brand credibility, awareness, and business impact.
- Provide senior-level counsel on messaging, positioning, media engagement, and thought leadership initiatives.
- Translate complex technology topics into compelling, business-relevant stories.
- Serve as the senior client lead, ensuring deliverables meet or exceed expectations.
- Identify and pursue opportunities for organic growth within existing accounts.
- Partner with clients on executive visibility and product storytelling initiatives.
- Manage budgets, forecast hours, and allocate resources efficiently across teams.
- Build and maintain strong relationships with top-tier business, tech, and trade media.
- Drive thought leadership programs and creative storytelling that elevate client visibility.
- Oversee data-driven and trend-based pitching to secure meaningful media coverage.
- Leverage digital and social channels strategically to amplify earned media and audience engagement.
- Stay ahead of media and market trends to provide proactive, strategic guidance.
- Manage 3–4 direct reports, providing mentorship, guidance, and performance feedback.
- Support new business initiatives, from research and ideation through pitch presentation.
- Contribute to agency marketing and thought leadership efforts, including award submissions, case studies, and blog content.
- Champion Highwire’s culture of inclusion, empowerment, and collaboration.
- Represent Highwire at industry events, conferences, and networking opportunities.
- Coach and mentor account teams to ensure clarity on responsibilities, client goals, and strategic priorities.
- Foster a collaborative environment where team members can grow professionally and creatively.
- Lead by example, maintaining high standards of professionalism, accountability, and client service.
Requirements
- 7+ years of PR or communications experience in an agency setting.
- Deep experience managing B2B technology clients, including enterprise, SaaS, cloud, AI, or data-focused brands.
- Proven success developing and executing integrated communications programs that deliver measurable business results.
- Strong understanding of the B2B technology media and analyst landscape.
- Exceptional writing, editing, and storytelling skills.
- Demonstrated strategic leadership and client management experience.
- Established media relationships within business, technology, and trade sectors.
- Experience mentoring and managing high-performing teams.
- Strong business acumen with the ability to identify and act on growth opportunities.
- Creative, collaborative, and confident communicator, able to thrive in a fast-paced environment.
Skills
- B2B technology client management
- Integrated communications strategy
- Messaging and positioning
- Media engagement
- Thought leadership
- Storytelling
- Client relationship management
- Budget management
- Media and influencer relations
- Digital and social channel strategy
- Team mentorship
- New business development
- Agency marketing
- Cross-functional collaboration
- Public relations
Location
- Remote
- New York, NY (Hybrid)
- San Francisco, CA (Hybrid)
Work Type
- Hybrid
- Remote
Experience Level
- 7+ years of PR or communications experience
Salary/Compensations
- $110,000 to $150,000
Benefits
- Medical coverage
- Dental coverage
- Vision coverage
- 401(k) matching
- Generous paid time off
- Flexible hybrid work model
- Extended summer and winter breaks
- Early log-off on Fridays (Empower Hours)
- FSA options
- Paid parental leave
- Commuter benefits
- Annual Growth Mindset stipend
- Monthly technology reimbursement
- Wellness benefit program
- 501c3 donation matching program
- Mentorship opportunities
- Professional development opportunities
- Monthly recognition and team celebrations
- Employee referral bonuses
- New business referral bonuses
- Quarterly Highwire events and team gatherings
- Dog-friendly office environment
About the Company
- Highwire is a strategic marketing communications agency at the intersection of innovation and industry.
- We partner with ambitious companies and established brands to navigate complexity, lead markets, and grow with purpose.
- Our integrated expertise spans strategic marketing and communications, corporate reputation, creative, and insights.
- We cut through the noise to deliver bold ideas and measurable impact across B2B technology, healthcare, cybersecurity, energy, professional and financial services, and more.
- We believe that storytelling fuels transformation and that the most impactful stories represent all voices and perspectives.
- As a values-driven agency, we foster an inclusive environment where everyone can feel safe, celebrated, and worthy.
- Our commitment to diversity, inclusion, and belonging is foundational and embedded in our business and culture.
- We aspire to change our industry and build a better future for all.
- Our people-first culture is driven by four core values: Team Empowerment, Growth Mindset, Inclusion Always, Fierce Distinction.
- We’re looking for individuals with big ideas, strong opinions, and the energy to bring them to life.
- We offer a supportive, inclusive, and collaborative workplace where you can grow and do your best work.
- Highwire. Above all.
Equal Opportunity
- We foster an inclusive environment where everyone—regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities–can feel safe, celebrated and worthy.
- Our commitment to diversity, inclusion and belonging is foundational and embedded in our business and culture.
