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About the Role
Clipboard recently rebranded and is reinventing its public presence to embody trust, opportunity, and joy. This role, as the first dedicated writer, will shape the company's narrative across all channels. Clipboard connects nurses with shifts at thousands of facilities across the US, is profitable, growing fast, and investing in new channels to change its public image.
Responsibilities
- Deliver seven short-form scripts and one long-form script weekly for Million Dollar Nurse YouTube channel.
- Research concepts and write scripts designed for organic social media performance.
- Manage posting and respond to comments and DMs across company socials and Million Dollar Nurse.
- Monitor brand presence organically and contribute the company's voice when applicable.
- Provide writing support for 16 leaders in the Executive LinkedIn Program.
- Transform blog posts and write-ups into native LinkedIn posts, crafting hooks and polishing concepts.
- Ensure a consistent tone of voice across Meta Ads, billboard designs, in-app copy, and tradeshow flyers.
Requirements
- Exceptional writing ability with an understanding of story, hooks, pacing, tension, and payoff.
- Understanding of audience psychology, considering their interests, skepticism, and desire to feel seen.
- Proficiency in using AI tools as an accelerant, understanding their strengths and weaknesses, and avoiding generic output.
- Strong research skills to identify unique angles without extensive guidance.
- Ability to learn social strategy, financial concepts, and nursing world realities quickly.
Skills
- Exceptional writing
- Storytelling
- Content hooks
- Engaging content creation
- Narrative structure
- Audience psychology
- AI tool proficiency
- Research
- Rapid learning
- Social media writing (YouTube, Instagram, LinkedIn)
- Personal finance knowledge
- US healthcare industry experience
Location
- Remote
Work Type
- Remote
- Full-time
About the Company
- Clipboard's mission is to uplift communities by connecting healthcare professionals with workplaces through an app-based marketplace.
- Founded in 2016, Clipboard is a remote-first team of over 1,000 people.
- A top Y-Combinator company, profitable since 2022.
- Leader in Long-Term Care staffing, rapidly expanding into Home Health and Hospitals.