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About the Role
This role expands NIQ's media agency footprint by developing and executing strategic sales plans to increase revenue through NIQ audience data, planning, and measurement solutions. The role involves driving client relationships, optimizing investments, and helping agencies improve audience targeting and campaign measurement. Seeking a determined, self-motivated individual with digital and data sales experience, capable of new business development and thriving in a team environment.
Responsibilities
- Prospect, network, and develop new business opportunities with media agencies.
- Employ a consultative approach to understand client needs and position NIQ solutions.
- Communicate effectively with clients, both written and orally, and provide excellent customer support.
- Generate sales leads and maintain a pipeline of sales opportunities consistent with NIQ’s growth strategy.
- Negotiate annual or multi-year contracts and ensure maximum renewal rates.
- Develop insightful presentations and educate clients on NIQ capabilities and resources.
- Achieve sales quota consistent with NIQ margin goals and delivery expectations.
- Collaborate with Customer Success and Product teams to ensure client satisfaction, renewal, and account growth.
Requirements
- Minimum 8 years of experience in business development or sales, preferably in media agency, ad tech, or data analytics.
- Strong understanding of programmatic, audience data, measurement solutions, and media buying processes within media agencies.
- Established contacts within Media & Social Agencies.
- Proven track record of meeting or exceeding sales targets and growing revenue with large enterprise clients.
- Exceptional relationship-building, negotiation, and communication skills.
- Experience in scoping and developing proposals and negotiation strategies.
- Analytical mindset with the ability to translate data into actionable insights.
- Excellent sales pipeline management skills with a track record of predictability and consistency.
- Ability to work independently and collaboratively in a fast-paced, dynamic environment.
- Proficient in Microsoft Office software.
Skills
- Business development
- Sales
- Programmatic advertising
- Audience data
- Measurement solutions
- Media buying processes
- Relationship building
- Negotiation
- Communication
- Proposal development
- Negotiation strategies
- Analytical skills
- Data translation to insights
- Sales pipeline management
- Microsoft Office
Location
- Remote
- NYC Metropolitan area (must be based here)
- Regular travel required
Work Type
- Remote
- Field-facing
Experience Level
- Minimum 8 years of experience in business development or sales
Education Level
- BA with a concentration in Communications, Marketing or Media (a plus)
Salary/Compensations
- $93,800.00 - $170,000.00 (base compensation)
- Eligible for sales-based incentive or performance-based bonus
Benefits
- Comprehensive healthcare plan (medical, Rx, dental, vision)
- Flexible spending accounts
- Health Savings Accounts (including company contributions)
- Life and AD&D insurance
- 401(k) retirement plan (including company matching contributions)
- Disability insurance
- Tuition Reimbursement
- Flexible working environment
- Volunteer time off
- LinkedIn Learning
- Employee-Assistance-Program (EAP)
- Industry-leading parental leave
- Education support
About the Company
- NIQ is the world’s leading consumer intelligence company.
- Delivers a complete understanding of consumer buying behavior and reveals new pathways to growth.
- Combined with GfK in 2023, bringing unparalleled global reach.
- Provides a holistic retail read and comprehensive consumer insights with advanced analytics through state-of-the-art platforms, delivering the Full View™.
- An Advent International portfolio company with operations in 100+ markets, covering over 90% of the world’s population.
Equal Opportunity
- NIQ is committed to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets served.
- Embracing a wide range of perspectives drives innovation and excellence.
- All employment decisions are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws.
- Individuals dedicated to inclusivity and equity are invited to join.