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About the Role

This role involves building strategic partnerships, executing integrated campaigns, and driving member engagement through content-led marketing initiatives. You will collaborate with internal teams, enterprise partners, and external brands to deliver campaigns with commercial impact in a fast-paced environment.

Responsibilities

• Planning and executing integrated partnership and marketing campaigns across multiple channels
• Leading quarterly campaign planning with strategic partners
• Building content-led cross-sell and upsell campaigns to drive member engagement
• Supporting the onboarding and growth of new brand partnerships
• Coordinating campaign delivery, approvals and stakeholder communication
• Managing campaign assets and collateral with internal creative teams
• Working closely with product, engineering and operations teams on campaign launches and technical implementations
• Optimising rewards placements, promotional opportunities and featured campaigns
• Supporting competitions, promotions and member engagement initiatives
• Analysing campaign performance and turning insights into actionable recommendations
• Leading business reviews and campaign retrospectives with partners and stakeholders

Requirements

• 5–10 years’ experience across partnership marketing, growth marketing, campaign management or lifecycle marketing
• Experience coordinating multi-channel marketing campaigns
• Strong stakeholder and relationship management capability
• Experience working with CRM and marketing automation platforms such as Braze
• Strong communication and copywriting skills
• Highly organised with strong project management capability
• Strong analytical mindset with the ability to interpret campaign performance data
• Ability to manage multiple moving priorities with high attention to detail
• Experience working cross-functionally with creative, product, engineering and operations teams
• Experience within fintech, loyalty, rewards or financial services businesses
• Exposure to app-based engagement or lifecycle marketing
• Experience managing competitions, promotions or partner-led campaigns
• Experience working in a startup or scale-up environment

Skills

• Partnership marketing
• Growth marketing
• Campaign management
• Lifecycle marketing
• CRM
• Marketing automation platforms
• Braze
• Communication
• Copywriting
• Project management
• Analytical mindset
• Data interpretation

Location

• Sydney CBD

Work Type

• Hybrid
• 2 days in office

Experience Level

• 5-10 years

About the Company

• Fast-growing fintech and rewards business.