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About the Role

Contribute to daily content creation and growth of HarperCollins’ primary corporate social media channels. This role involves daily content planning and execution across platforms, with a strong emphasis on short-form video creation and platform-native content. The ideal candidate is creative, execution-focused, and possesses strong instincts for platform trends, short-form video storytelling, and cross-functional collaboration.

Responsibilities

Develop and execute innovative social media marketing plans for corporate social accounts (Instagram, TikTok, Facebook, X, Pinterest, YouTube).
Coordinate TikTok Shop campaigns, manage product links, track results, and collaborate with partners to drive conversions.
Analyze performance using social analytics tools to identify trends and present content strategies to leadership.
Collaborate with authors and publishing stakeholders to develop campaigns and share deliverables.
Contribute to content production by creating original short-form videos, adapting brand and author assets, and collaborating on social-first design.
Coordinate marketing efforts with internal departments to align messaging, calendars, and creative.

Requirements

2–3 years of experience in social media or digital marketing (brand or agency).
Comfortable navigating analytics tools (Sprout Social, Meta Insights, TikTok analytics, Google Analytics, Excel).
Strong copywriting skills.
Strong public speaking skills for presenting to stakeholders.
Experience creating simple, short-form video.
High degree of curiosity, agility, and initiative.
Comfortable with core social media marketing metrics.
Active and engaged with social media platforms.
Understanding of affiliate marketing and content creation.

Skills

Exceptional written and verbal communication skills.
Creative problem solver with strong attention to detail.
Ability to create basic social graphics.
Ability to create and edit Reel and TikTok videos.
Ability to write engaging social copy.
Demonstrated knowledge of the digital landscape.
Demonstrated knowledge of current marketing trends.
Demonstrated knowledge of social media best practices.
Demonstrated knowledge of advertising best practices.
MS Office Suite.
Adobe Creative Suite.
Canva.
Keen eye for design.

Experience Level

2-3 years of experience in social media or digital marketing.

Education Level

Bachelor’s in Marketing or related field.

Salary/Compensations

$65,000

Benefits

Comprehensive and highly competitive benefits package.
Variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits.
Elective benefits employees may select to best fit individual needs.

About the Company

HarperCollins Publishers is a company passionate about books.

Equal Opportunity

HarperCollins Publishers is an equal opportunity employer.
Committed to providing reasonable accommodation for qualified individuals with disabilities in the job application and interview process.