About the Role
Koala is seeking a dedicated E-commerce Specialist for Japan to manage and optimize our product portfolio across various online marketplaces. This role is crucial for driving sales growth, enhancing brand presence, and achieving our future sales targets in the Japanese market. You will be responsible for strategy development, execution, and fostering innovation within our e-commerce operations.
Responsibilities
- Develop and execute strategies for key Japanese marketplaces to drive sales growth, profitability, and market share.
- Identify and implement growth opportunities through promotional campaigns, seasonal activations, pricing, and bundling strategies.
- Manage daily operations across Rakuten, Amazon, Yahoo! Shopping, and emerging marketplaces.
- Maintain product listings, execute promotions, manage reviews, and adjust inventory to improve sales performance and customer satisfaction.
- Enhance product visibility through search optimization, keyword strategies, ranking improvements, and content optimization tailored to marketplace algorithms.
- Manage and optimize advertising spend within marketplace ad spaces to drive conversions and acquire new customers.
- Develop keyword strategies and optimize daily for maximum advertising efficiency and ROI.
- Elevate the Koala brand through premium product positioning, optimized content, and excellent customer service.
- Analyze marketplace performance using KPIs, competitive benchmarks, and trend analysis to identify improvement opportunities.
- Prepare performance reports and share actionable insights on traffic, conversions, sales, and advertising performance with stakeholders.
- Collaborate closely with marketing, operations, product, and customer experience teams to ensure a seamless marketplace experience.
- Build and maintain strong relationships with marketplace account managers, external vendors, and agencies to maximize business opportunities and leverage platform incentives.
Requirements
- Bachelor's degree in Business, Marketing, or a related field.
- 2+ years of practical experience in e-commerce business (preferred).
- Native-level fluency in Japanese.
- Business-level English proficiency (preferred).
- Deep understanding of digital marketplaces and the ability to drive sales growth through digital channels.
- Understanding of digital marketing strategies including SEO, SEM, social media marketing, email marketing, and content marketing.
- Data analysis skills to track and measure the effectiveness of sales and marketing strategies.
- Strong communication and collaboration skills to work with marketing and sales teams in developing and executing e-commerce strategies.
- Experience operating in Japanese marketplaces such as Rakuten, Yahoo! Shopping, and Amazon.
- Knowledge of UI/UX for optimizing storefront pages within marketplaces (preferred).
Skills
- E-commerce strategy
- Marketplace management
- Sales growth
- Performance optimization
- Promotion execution
- Pricing strategy
- Bundling strategy
- Product listing optimization
- Review management
- Inventory management
- Search optimization
- Keyword strategy
- Content optimization
- Advertising management
- Budget optimization
- ROI maximization
- Customer experience enhancement
- Brand positioning
- Data analysis
- KPI tracking
- Competitive analysis
- Trend analysis
- Performance reporting
- Stakeholder communication
- Cross-functional collaboration
- Vendor management
- Agency management
- UI/UX knowledge
Location
- Omotesando (Office)
Work Type
- Hybrid working options
- Freedom and autonomy
Experience Level
- 2+ years of practical experience in e-commerce business (preferred)
Education Level
- Bachelor's degree in Business, Marketing, or a related field.
Benefits
- Hybrid working options
- Freedom and autonomy to work in a way that works for them
- Flexible working hours (own version of 9-6)
- Work from home options
- 20+ days annual leave
- Generous time off for volunteer, parental, Koala life leave and more
- Social activities (Thursday lunches)
- Free Koala products
- Learning Management platform (Juno)
- Individual and team growth budgets
- Dedicated days for growth
- Employee Assistance Program (unlimited sessions for financial, work, relationship, family or wellbeing support)
- BCorp Certified
- WWF Partnership
- Volunteer days
- Member of SoftLanding
- 1% contribution
About the Company
- Koala is a global furniture brand delivering Australian design and innovation worldwide.
- Our purpose is to make the world a more comfortable place by creating advanced products that solve the challenges of living for everyone.
- We value unconventional thinking in product development, our approach to people and culture, and brand expression.
- Our mindset drives growth, bringing creativity, boldness, and the unexpected to the industry.
- Founded in 2015, Koala's furniture reaches homes in Australia, Japan, the USA, and the UK.
- We are a B Corp Certified, customer-centric, and data-driven company committed to transforming the future of furniture through design, innovation, and sustainability.
Equal Opportunity
- Koala is a place where everyone has opportunity.
- We are an equal opportunity employer, and recognize that a diverse workforce is crucial to our success as a business.
