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About the Role

Serve as the direct interface between MNAO and dealers, consulting them to enhance revenue, market share, owner loyalty, sales volume, marketing presence, and program execution in line with Mazda BVM philosophies.

Responsibilities

• Consult dealers to grow and improve revenue, market share, owner loyalty, sales volume, marketing presence, and program execution.
• Ensure dealer marketing plans align with MNAO's fundamental approach.
• Guide dealers in utilizing marketing assets and tools, setting expectations and making recommendations.
• Ensure compliance, effectiveness, and full utilization of co-op marketing funds.
• Assist in developing and executing dealership marketing messages and merchandising across multiple platforms, including digital, SEM, and social.
• Interpret data and analytics to develop plans addressing dealer trends, issues, and opportunities.
• Ensure dealer execution of integrated model line-specific sales plans.
• Facilitate product and process training to support model line-specific sales plans.
• Align dealer plans with MNAO expectations for market share, loyalty, and program throughput to optimize profit potential.
• Conduct quarterly meetings with Dealer Principal and management team.
• Support the network improvement strategy to increase Retail Evolution program execution.
• Drive customer experience improvements consistent with Mazda Premium and exceeding target customer expectations, focusing on a retention-based business model.
• Improve profitability through better utilization of revenue-generating programs, including MBEP 2.0, CPO, Co-Op, Customer Experience, and Equity Mining.
• Improve sales and service profitability through a sustainable, loyalty-based business model.
• Implement and execute dealer-specific return-to-market plans.
• Review available reports and results regularly to prepare recommendations for weekly dealer visits.
• Assist dealers in complying with MNAO policies.
• Direct dealers to resources for resolving concerns such as inventory/logistic issues, incentive payments, Mazda programs, and vendor/supplier issues.
• Utilize the Dealer Business Contact System for documenting regular, timely dealer contact reports.
• Perform other region-specific duties as assigned by management.

Requirements

• Bachelor's degree in business administration, automotive technology, marketing, or related discipline preferred (or equivalent experience).
• Minimum of 5 years’ experience.
• 2 or more years’ experience in a process improvement or consulting capacity strongly desired.
• 2 plus years’ overall work experience.
• 3 plus years in a demonstrated Leadership role.
• Training in consulting, coaching, influencing, or negotiation strongly desired.
• Satisfactory driving record.
• Current, valid State driver's license.

Skills

• Valid Driver's License for state of residence.
• Ability to plan, organize, and manage assigned district.
• Strong business acumen in dealership operations.
• Knowledge of automotive technology.
• Sales methods, principles, and techniques.
• Knowledge of accounting and finance for analyzing and interpreting financial statements and market analyses.
• Effective oral and written communication skills.
• Ability to establish and maintain effective relationships with dealers, staff, and senior management.
• Computer knowledge, including spreadsheet and internet applications.

Location

• Remote (Alabama)
• Remote (Arizona)
• Remote (California)
• Remote (Colorado)
• Remote (Connecticut)
• Remote (Delaware)
• Remote (District of Columbia)
• Remote (Florida)
• Remote (Georgia)
• Remote (Hawaii)
• Remote (Idaho)
• Remote (Illinois)
• Remote (Indiana)
• Remote (Kansas)
• Remote (Kentucky)
• Remote (Louisiana)
• Remote (Maryland)
• Remote (Massachusetts)
• Remote (Michigan)
• Remote (Minnesota)
• Remote (Missouri)
• Remote (Nevada)
• Remote (New Hampshire)
• Remote (New Jersey)
• Remote (New Mexico)
• Remote (New York)
• Remote (North Carolina)
• Remote (Ohio)
• Remote (Oklahoma)
• Remote (Oregon)
• Remote (Pennsylvania)
• Remote (Rhode Island)
• Remote (South Carolina)
• Remote (Tennessee)
• Remote (Texas)
• Remote (Utah)
• Remote (Virginia)
• Remote (Washington)
• Remote (Wisconsin)

Work Type

• Remote
• Daily travel required

Experience Level

• Minimum 5 years of experience
• 2+ years in process improvement or consulting (desired)
• 2+ years overall work experience
• 3+ years in a demonstrated leadership role

Education Level

• Bachelor's degree in business administration, automotive technology, marketing, or related discipline (preferred)
• Equivalent experience
• Certification in consulting, coaching, influencing, or negotiation (plus)

Salary/Compensations

• $87,000.00 - $126,225.00

Benefits

• Comprehensive benefits package

About the Company

• Founded in 1920 in Hiroshima, Japan.
• Multi-national company embracing multicultural environments.
• Known for its "Challenger Spirit" in the automotive space.
• Customer-first approach, offering a unique customer experience.
• Products combine technology, design, and driving pleasure.
• Driven and passionate working environment.