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About the Role

Create and publish dynamic content for social platforms, contribute to the overall communications strategy to inform, engage, and inspire US audiences, and increase visibility through daily community engagement, news monitoring, and analytics reporting. Provide strategic, data-driven support to communications teams and senior management, particularly during crises, by analyzing narratives and context through social media brand listening.

Responsibilities

Develop and distribute external communications products across multiple channels to bear witness to humanitarian needs, speak out with patients and communities, engage with audiences, and achieve strategic objectives.
Identify significant medical humanitarian issues and execute integrated communications plans to increase public awareness, audience engagement, and support for advocacy priorities.
Develop and contribute toward brand strategy, brand positioning, and tactics to increase brand visibility.
Develop and support the production of creative and engaging external communications content across audiences and channels, including for the website, social media, and live events.
Promote DEI principles across all communications products and channels.
Support implementation of organic social media plans, develop related initiatives and content, and monitor performance of digital engagement campaigns.
Support international teams on crisis response by synthesizing complex social listening data into clear and actionable recommendations.
Draft organic social media copy and support the development of creative content, in accordance with organizational style guidelines, designed to engage diverse digital audiences.
Use social analytic tools to create reports and dashboards.
Ensure the application of brand guidelines and brand templates.
Acts as an individual contributor with specialization in social media.
Trains social media intern when needed.

Requirements

3 years relevant professional experience, communications, journalism or nonprofit experience preferred.
Experience supporting crisis communication response in complex environments with social listening tools.
Ability to write clear, compelling, and accurate content across a range of platforms, with an interest in digital storytelling.
Good understanding of the social media landscape with experience on platforms including Instagram, TikTok, Bluesky, X, Threads, LinkedIn, Facebook, and YouTube.
Experience using social media publishing, management, and analytic tools, such as Sprout Social, Talkwalker, and Google Analytics.
Knowledge in using Adobe or Canva for social media graphics, in-app platform video editing, or similar tools.
Must be willing to travel for work as needed.

Skills

Social media
Digital storytelling
Social listening
Content creation
Data analysis
Brand positioning
Crisis communication
Adobe
Canva
Sprout Social
Talkwalker
Google Analytics
Instagram
TikTok
Bluesky
X
Threads
LinkedIn
Facebook
YouTube
Planning and Aligning
Financial Acumen
Tech Savvy
Data Collection and Analysis
Project Management Skills
Presentation and Written Communication Skills

Location

New York, NY

Work Type

Hybrid
Full-time

Experience Level

3 years relevant professional experience

Salary/Compensations

$78,399 - $117,599

About the Company

Doctors Without Borders/Médecins Sans Frontières (MSF) is an independent international organization that provides medical care to the people who need it most.
The organization cares for people affected by conflict, disease outbreaks, disasters, and social exclusion in more than 70 countries.
MSF offers medical humanitarian assistance solely based on need, regardless of race, ethnicity, religion, or politics.
Our international project teams include medical, logistical, and administrative staff, most of them hired locally and working with their own communities.
Our actions are guided by medical ethics and the principles of independence, impartiality, and neutrality.
We also bear witness and speak out about the experiences of our colleagues and patients.
MSF USA is one of 24 sections supporting the global movement, primarily through staff recruitment, fundraising, advocacy, and communications.
We welcome candidates who bring a wide variety of backgrounds and experiences to join us in working toward MSF’s social mission.

Equal Opportunity

MSF-USA is dedicated to creating a diverse, impartial, and inclusive workforce.
We are an equal opportunity employer and do not discriminate based on gender identity or expression, sexual orientation, race, religion, age, national origin, disability, marital status, pregnancy status, veteran status, genetic information, or any other differences as per applicable laws.
We also provide reasonable accommodations for individuals with disabilities or religious beliefs and practices.
We strongly encourage individuals from underrepresented communities in the Humanitarian Aid sector to apply.