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About the Role

You will be responsible for planning, coordinating, and delivering marketing activities that engage WGSN prospect accounts and existing clients. This is a highly organised, execution-focused role that requires strong attention to detail and the ability to manage multiple workstreams. You will play a key role in keeping marketing initiatives on track by creating and managing trackers, spreadsheets, and timelines, and by supporting the logistics and administration of digital marketing campaigns as well as in-person and virtual events.

Responsibilities

Create and maintain trackers, timelines, and campaign calendars to ensure activity is delivered on time and to a high standard.
Coordinate across internal teams and stakeholders to keep projects on track and aligned to objectives.
Support the planning and delivery of multi-channel marketing campaigns targeting WGSN prospect accounts and existing clients.
Contribute to prospect marketing activity across the funnel, including supporting nurture journeys and lifecycle stages.
Assist with copywriting and the development of campaign assets to drive engagement and conversions.
Provide end-to-end logistical and administrative support for both in-person and virtual events.
Maintain campaign trackers and reporting frameworks to monitor marketing activity and performance.
Track key performance indicators, support data analysis, and produce regular reports on campaign effectiveness, customer engagement, and ROI.
Provide essential operational support to the marketing team, including raising POs, managing finance trackers, setting up vendors in internal systems, and ensuring accurate record-keeping.
Support the execution of digital campaigns, including building emails and landing pages, uploading and managing data, and working within platforms such as Marketo and Salesforce.
Ensure accuracy, consistency, and best practice across all digital touchpoints.

Requirements

Previous experience in a marketing role within a B2B or trend-driven industry is essential.
Strong organisational skills with excellent attention to detail, and the ability to manage multiple projects and deadlines simultaneously.
Experience supporting the planning and execution of multi-channel marketing campaigns.
Ability to support marketing activity aligned to different business areas, audiences, and client segments.
Hands-on experience with marketing execution, including email marketing, content updates, or campaign coordination.
Confidence working with tools such as CRM and marketing automation platforms (e.g. Salesforce, Marketo) and strong Excel/Google Sheets skills for tracking and reporting.
Comfortable managing administrative and operational tasks, including maintaining trackers, coordinating timelines, and supporting marketing processes.
Analytical mindset, with the ability to track campaign performance and interpret data.
Excellent communication and collaboration skills, with the ability to work effectively across teams and stakeholders.

Skills

Marketing
B2B
Trend-driven industry
Organisational skills
Attention to detail
Project management
Multi-channel marketing campaigns
Email marketing
Content updates
Campaign coordination
CRM
Marketing automation platforms
Salesforce
Marketo
Excel
Google Sheets
Data analysis
Communication skills
Collaboration skills

Location

London

Work Type

Office-based
Hybrid
Agile working

Experience Level

Semi-entry-level

Education Level

Bachelor’s degree or relevant professional qualification in Marketing, Business, Communications

Benefits

25 days of holiday per year
Option to buy/sell up to 5 days holiday
Pension
Life Assurance
Income Protection
Flexible benefits platform
Private Medical Insurance
Dental Insurance
Critical Illness Insurance
Employee assistance programme
Season ticket loans
Cycle to work scheme
Volunteering opportunities
Charitable giving options
Learning and development opportunities

About the Company

WGSN is the global authority on consumer trend forecasting.
We help brands around the world create the right products at the right time for tomorrow’s consumer.
An inclusive culture is one of our key priorities.
We love having a diverse team of people who bring new ideas, different strengths and perspectives & reflect the global audience we work with.
We are committed to supporting the environment and sustainability.
Recognising great performance is a key part of our culture.
We offer a flexible working environment with a wide range of flexible, hybrid and agile working arrangements.

Equal Opportunity

We want to ensure everyone has the opportunity to perform their best when interviewing, so if you require any reasonable adjustments that would make you more comfortable during the process, please let us know so that we can do our best to support you.