Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

As a Brand Manager (Shopper Market), you will be responsible for making sure we win with consumers' preferences in each of the following areas: When they learn about our product, When they choose to buy the product, and When they use the product at home. Working in brand management at Procter & Gamble means being more than just a marketer; it means being a total business owner. We need someone who is dedicated and can guide the vision and strategy behind a brand by developing marketing plans and driving innovation.

Responsibilities

Making sure we win with consumers' preferences in each of the following areas: When they learn about our product, When they choose to buy the product, When they use the product at home.
Guiding the vision and strategy behind a brand by developing marketing plans and driving innovation.
Working regularly across functions to identify consumer, shopper, and customer insights.
Executing marketing tactics that will continue to grow your brand profitably.
Developing and implementing impactful shopper marketing strategies that influence purchase decisions at the point of sale.
Leading the creation and delivery of retail activation plans that connect sales, marketing, and retail partners to drive category and brand growth.
Overseeing retailer media strategy and online activation plan.
Leading end-to-end activation.
Leading a mix of Shopper Marketing and Brand Management projects.
Developing and executing shopper marketing initiatives across various retail channels.
Translating brand strategies into compelling in-store and online activations.
Deriving insights from data to enable brand leaders to set the direction for brand growth.

Requirements

Australian Citizen, Permanent Resident, or NZ Resident
A university degree (Bachelor’s or Master’s)
Ideally 2-5 years’ work experience
Proven experience in Shopper Marketing and Brand Management, demonstrating an understanding of the path to purchase.
Excellent visionary, strategic and courageous leadership skills.
Strengths with strategic and analytical thinking, with the ability to translate data into actionable shopper insights.
An ability to drive innovation and brand growth through effective marketing and shopper activation strategies.
Strong ability to communicate and team capabilities, collaborating effectively with sales teams and retail partners.
Proficiency in English (written and spoken).

Skills

Shopper Marketing
Brand Management
Strategic thinking
Analytical thinking
Marketing
Shopper activation strategies
Communication
Team collaboration
Ecom or media related experience (plus)

Location

SYDNEY

Work Type

Full time

Experience Level

2-5 years’ work experience
Experienced Professionals

Education Level

University degree (Bachelor’s or Master’s)

Salary/Compensations

Competitive base salary & performance bonus

Benefits

Flexible cash benefit
Private life & medical insurance for employees
PG stock
Saving plans

About the Company

We produce globally recognized brands and we grow the best business leaders in the industry.
With a portfolio of trusted brands as diverse as ours, it is paramount our leaders are able to lead with courage the vast array of brands, categories and functions.
We serve consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ariel®, Gillette®, Head & Shoulders®, Herbal Essences®, Oral-B®, Pampers®, Pantene®, Tampax® and more.
Our community includes operations in approximately 70 countries worldwide.
Visit http://www.pg.com to know more.

Equal Opportunity

We are an equal opportunity employer and value diversity at our company.
We do not discriminate against individuals on the basis of race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, HIV/AIDS status, or any other legally protected factor.